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Marketing Research On The Auto Industry
[ view this term paper ]Words: 1261 | Pages: 5

... | Renault | Rover | Saab | Saturn | Skoda | Studebaker | Subaru | Sunbeam | Suzuki | TVR | Toyota | Trabant | Triumph | Tucker | Vauxhall | Vector | Volkswagen | Volvo * Market structure The type of marketing in which we are concerned with can be categorised as industrial marketing. This means that we are making specialised products that are sold to car companies and manufacturers rather than the general public. The obvious reason for this is that the product is assumed to be fitted onto cars by engineers only. * Industry output Below is the statistics on car production. This information is required as we ...




Economic And Monetary Union Of Europe
[ view this term paper ]Words: 909 | Pages: 4

... of companies and so on. The two countries who support the European integration most (at least their governments) are Germany and France. One reason therefore might be that both countries have a dramatic increase in unemployment rate within the past few years. In Baden-Württemberg for example, the area where I am from, the unemployment rate has gone up from about 4% in 1992 to around 9% nowadays. Most likely Mr. Chirac's and Mr. Kohl's only solution concerning the unemployment is a fully integrated economy which for sure would create new jobs in Europe. The German population, however, is scared that a Unit ...




The Brokerage Industry And The Internet
[ view this term paper ]Words: 753 | Pages: 3

... way to a new era of discount brokers. The discount brokers provided the means to make trades at a significantly lower cost but at the expense of less informative and directed services. These discount firms utilized new computer technologies to process trades and opened up investment opportunities for many that would not have previously considered purchasing securities. With improved IT capabilities and the introduction of the Internet the discount brokers were able to open the door even further by reducing trading costs and developing user friendly platforms for investors. The Brokerage industry is one driven by ...




Bonds And The Bond Market
[ view this term paper ]Words: 2635 | Pages: 10

... discuss how a bond is defined. A bond is an agreement between two separate entities. One of these bodies gives, to the other, use of their money for a period of time and, in return, may receive a "bond". The bond issuer agrees to a fixed rate of return which he will pay the supporting person or business. This fixed rate of return is an amount, in percentages, which is paid at regular intervals until some future specified time ( the "maturity date"). Upon reaching the maturity date, one's original investment is returned to them. There are many reasons why people invest in bonds. For example, if one chooses ...




Rainforest Cafe, Inc: Outline To Rainforest Cafe Research Report
[ view this term paper ]Words: 1320 | Pages: 5

... and CEO of Berman Specialty Stores, Inc. ("Bermans") from 1978 until November 1988 when Bermans was acquired by Wilson Suede and Leather, a subsidiary of Melville Corporation. President and Chief Operating Officer Election. Martin J. O'Dowd was elected in May of 1995. He is the first to hold this position. As of November 18, 1996 O'Dowd has taken a 30 day leave of absence for personal reasons. Dennis Nielson, analyst for R. J. Steichen, predicts that if the leave is only 30 days there should not be a lasting impact on the company (Nielson, November 18, 1996). Background. O'Dowd is a director of El ...




Administrative Decision Making
[ view this term paper ]Words: 4540 | Pages: 17

... Limited, Inc. was founded by Leslie H. Wexner on August 10, 1963, beginning with one store located in Columbus, Ohio. During its first year in operation, this store achieved sales of $157,000. His strategy was to provide a "limited" assortment of quality, fashionable sportswear at medium prices. The "limited" concept worked well and by the late 1970s, Wexner began a twofold strategy of market development and product development. New stores were opened and acquired an appeal to women of different ages, sizes, and budget limits. The Limited, Inc. is comprised of a unique family of brands. Since the ...




The History Of General Motors
[ view this term paper ]Words: 3658 | Pages: 14

... though, his Buick Motor Company was in financial trouble. In an effort to locate new investors, he dispatched Buick engineer Walter Marr to the little town of Flint, Michigan, to see if he could persuade the partners of a prosperous carriage and wagon maker there to take a stake in the company. While one of the carriage-makers went for a ride with Marr in his car and immediately learned to drive it himself, the other partner, Billy Durant, wouldn't so much as look at it. Undaunted, Marr drove the car back and forth in front of Durant's house that evening, and the next morning he returned. Impressed by Marr's per ...




The Use Of Credit Cards
[ view this term paper ]Words: 465 | Pages: 2

... debt. According to American Bankers Association (ABA), Americans owe more then $387 billion on their credit cards. This frightening number, averaging about $3,900 per family, is just as bad for the economy as it is for the consumers. In September of 1995, for example, The AT&T Universal card charged $15 per month for late fee to people who paid their bills just one day after the due date. Visa, on the other hand, was charging the penalty fees for as little as a dollar over the limit, plus an interest of up to 24.9 percent per year. In the second quarter of 1995, overdue payments as a percentage of outst ...




Oil In America
[ view this term paper ]Words: 1341 | Pages: 5

... been oil spills and pollutants put into the environment and that cannot be excused. There have been facts which prove that there have been decreases in the fish population and in the aquatic life in the regions where the oil companies have been. The negligence of these companies can be shown in different fields. There have been many incidents in the oil field industry dating back to January 28 1969, in Santa Barbara. This may have been a long time ago but this was a disaster this country has never seen. On the 28 a well burst on the Santa Barbara Channel. It "raged for ten days and killed 3 crewmen".(Easton,1 ...




The Mentality Of The Stock Market
[ view this term paper ]Words: 874 | Pages: 4

... will be the big winners. A novice investor might go with a recommendation they read in an investment magazine or off of a web site. Another common choice is to ask their broker, a broker who gets most of their investment opinions from their firms analyst. Not that analysts are bad but they usually change their opinion on a company the day after a company releases good or bad earnings, in other words their recommendations come about one day late. A more informed or confident stock trader may call the company and ask them to send a quarterly report so they can look over the company's financial figures, and find out who ...




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