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Cognitive Dissonance
Part 1 of Paper
.... are all questions that I will attempt to answer
with my theoretical research into Leon Festinger's theory of cognitive
dissonance, as well as many of the other related theories. We often do not
realize the psychological events that take place in our everyday lives. It is
important to take notice of theories, such as t.... Part 2 of Paper
....on was felt between the two parties, or there were no
conflicting opinions there would be no need to persuade each other. If you think
about it persuasion occurs only because there is tension between two facts,
ideas or people.
Charles Larson writes in his book, Persuasion, Reception and
Responsibility, “another approach to the consistency theory is congruency theory,
by Charles Osgood and Percy Tennenbaum (1955)” (p.82). This theory suggest that
we want to have balance in our lives and the.... |
| Number of words: 2030 - Approximate pages: 8 |
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