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Morgan Motor Company
Part 1 of Paper
.... of competitiveness in order to attract customers into their showrooms. Automobile buyers are some of the pickiest consumers in the business world. The process for an individual consumer to purchase a car can at times be a long and calculated task. Some consumers meticulously examine every aspect of car buying befor.... Part 2 of Paper
....ger cycle time to produce an automobile, a few weeks as compared to a few hours in a more automated firm. Unlike the large volume automobile manufactures from Japan and the United States, Morgan tailor makes each car to a buyer's individual tastes. The consumer has a flurry of options from which to add or delete from his or her car. Along with such staple items as color and trim, Morgan has a variety of parts that can be changed including the grille and door handles. This variety is what mak.... |
| Number of words: 655 - Approximate pages: 3 |
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