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General Motors - Financial Ratio Analysis
Part 1 of Paper
....eds of firms, each
producing a few models. William Durant, who bought and reorganized a failing
Buick Motors in 1904, determined that if several automobile makers would unite,
it would increase the protection for the group. He formed the General Motors
Company in Flint, Michigan, in 1908.
Durant had bought 17 compani.... Part 2 of Paper
.... in 1979. Under Roger Smith,
CEO from 1981 to 1990, GM laid off thousands of workers as part of a massive
companywide restructuring and cost cutting program.
In 1984 GM formed NUMMI with Toyota as an experiment to see if Toyota's
manufacturing techniques would work in the US. The joint venture's first car was
the Chevy Nova. GM bought Ross Perot's Electronic Data Systems (1984) and Hughes
Aircraft (1986). In 1989 the company bought 50% of Saab Automobile.
In 1990 GM launched Saturn, its first .... |
| Number of words: 1317 - Approximate pages: 5 |
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