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Ford Focus Copying Honda Civic
Part 1 of Paper
....is about to launch the new Focus. The Focus is targeted at the first time buyers market. Ford Motors is spending at least $100 million dollars in this new approach marketing strategy. I always thought that TV commercial's were pre-recorded. This is not the case here. Ford is actually launching a miniseries of commercia.... Part 2 of Paper
....t the advertisement, but loyal customers that spreads the word and the best car on the market for the resell value. I have bought my 97 Honda Civic brand new two years ago. I paid $14,700 total for the car. My car is now worth $13,800 according to Kelly Blue Book. My friend bought a Ford Escort the same year and paid $13,900 for it. His car is now worth $9,250 according to the Kelly Blue Book. My friends car has depreciated $4,650 and mine only $900! Now you know why Ford has a lot of work to do.... |
| Number of words: 465 - Approximate pages: 2 |
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