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Advertising 2

Part 1 of Paper
....eyes of the consumer. Advertising is used to promote goods, services, images, and anything else that advertisers want to publicize. It is becoming a major part of mass media. At times we may view it positively, at other times we may just skip or ignore it. In order to attract audience, advertisers use various techni....

Part 2 of Paper
....onetheless these ads persuade the consumer to open their imagination and dream of the brighter things in life. The impression of is left embedded in their mind and will always come up when they see something similar in the future. Comparing the two ads, which I have selected, both of which are promoting blood analyzers, I find different contrasting techniques and schemes that were used. First of all, these ads were pulled from a magazine called DVM (Doctor of Veterinarian Medicine) NEWSMAGAZIN....

Number of words: 1031 - Approximate pages: 4

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